Marie Selim Lindberg (UCL) - 2024-25 Students
ucsamsl@ucl.ac.uk

Appearance and the technicity of Augmented Reality fashion objects

This project uses the phenomenon ‘digital fashion’ to investigate how spatial computing facilitates new cultures of appearance, and asks how the use of Augmented Reality (AR) might affect our relations to and knowledge of ourselves, others, and our environments. It looks specifically at the practice of using AR to add 3D digital clothing and accessories to still or moving digital images of people. This use of AR only became widely accessible as recently as 2019, and this project will be among the first substantial anthropological studies to centre the phenomenon.

Primary Supervisor: Dr Ludovic Coupaye